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Formulate Customized Shampoo and Conditi

Formulate Customized Shampoo and Conditioner Review + Giveaway

It is rare that we find a shampoo or conditioner that we fully support. As curly headed individuals we only use sulfate-free products on our hair but even those items leave our hair too dry. We were skeptical, but excited when Formulate reached out for a collaboration. 






Formulate mission is creating shampoo and conditioner, perfectly engineered just for you. Formulated based on your hair and environment. Haha, get it “formulated?” Anyways, if they can create a customized shampoo and conditioner for us and our hair goals then we are going to try it! 


No more shopping and evaluating mass-produced products? Have control over the formula and ingredients? This sounds like a dream. We were wondering if this was too good to be true. 


Before we get into our thoughts and review, let us tell you about the company. 





Formulate is a company that brought industry-leading chemists & engineers together to create technology that formulates based on your unique characteristics and the efficacy of our growing list of ingredients. Every formula is preservative free, sulfate free, paragon free, and cruelty-free. 


A customized formula for your hair is important because it puts an end to the costly guess and test process, buying overpriced products, and waste. 


Once you get your order in the mail, the Formulate team works with all its customers to get your formulation right. If there is something wrong after the first 6 washes or so, they will adjust your ingredients and ship you the new formula free of charge. FREE OF CHARGE. 



The Process


So far we have used the Formulate shampoo and conditioner 6 times and, wow, it has changed our lives. Usually, shampoo can be drying on the hair, even organic products, my formula was not! The shampoo was really hydrating. It was so absorbent that we went ahead and started detangling our curls with a tangle teezer in the shower!! The detangling process took 10 minutes versus our normal 30. That is mind-blowing. 


The conditioner was moisturizing as well. We could feel it protecting our dry and damaged locks. The scent smells like what we selected - freshly squeezed tangerines and oranges. 




Final thoughts


Overall we love our Formulate shampoo and conditioner! We would buy it over and over. The only con we have is that we wished the condition came in a bigger size (curly hair takes up a lot of product). A lot of people said that they didn't find the right formula on the first try. We are still testing, but if you experience this don't forget to tell the Formulate team. They change it and ship it to you for free! 




One lucky winner will win their own custom bottle of shampoo and conditioner! Just go to this link here, and enter my giveaway. Formulate will be picking the winner. Go sign up now and you’ll also get $5 off your order even if you don’t win!


What do you think of this product? Let me know in the comments!


Until Next Time, 




"Your life is happening now. Make it amazing!"




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